Haymaker

Transform Digital Advertising with Weather-Responsive Campaigns

Screenshot of Haymaker showing automated ad campaigns and assets.

How it works

4 easy steps to automate your Ads

1.

Select your campaign or ad set

Haymaker connects securely to platforms like Meta to pause or activate your digitial ads.

2.

Tell us what you're advertising

A rooftop bar in Barcelona? A cosy café in Oslo?

Beginners rock climbing in Yosemite? Or leisurely bike tours in the Loire Valley?

3.

Set a Minimum Score

Do you want to wait until conditions are just right?

Or only avoid the worst times?

4.

Continous Weather Monitoring

We monitor upcoming weather conditions and optimize ad timing to coincide with the most favorable weather conditions for your audience.

Our intelligent system ensures your campaigns achieve maximum impact with minimal effort on your part.

Real Life Examples

See Haymaker in Action: Automating Ads for Maximum Impact

Gardening supplies in Portland, Oregon

9 / 10

3 weeks, 4 days ago

The current and near-future weather conditions in Portland, Oregon, are ideal for gardening activities. The forecast is showing dry conditions with no precipitation and partly cloudy skies, which are perfect for casual gardeners to engage with their gardens. Additionally, the temperatures range from mild in the morning to warm in the afternoon, conducive for gardening activities throughout the day. Given these conditions, it is an excellent time to promote gardening supplies.

Next evaluation in:

0 minutes

Minimum score:

8/10

Escape room experiences in Prague

7 / 10

3 weeks, 4 days ago

The weather in Prague is forecasted to be mostly cloudy with no precipitation over the next two days. This isn't ideal for sightseeing, which could make indoor activities like escape rooms more appealing to tourists. Additionally, the temperatures are relatively cool, which might discourage outdoor activities. Therefore, this is a good opportunity to target tourists with escape room promotions.

Next evaluation in:

0 minutes

Minimum score:

7/10

Open-top bus rides in London

5 / 10

5 months, 2 weeks ago

Currently, the weather in London is cloudy with no sign of precipitation and the temperature is fairly cool around 6 to 7 degrees Celsius. While it is not raining, the completely overcast sky might discourage people from taking open-top bus rides as these are often more enjoyable with clear skies. The temperature is also on the cooler side, which might not be ideal for outdoor activities. However, the absence of precipitation keeps the option viable for those who don't mind the cold or cloudy conditions. Therefore, it's an average time to advertise this activity.

Next evaluation in:

0 minutes

Minimum score:

8/10

Whale watching in Cape Town

9 / 10

3 weeks, 4 days ago

The weather forecast for Cape Town is ideal for outdoor activities such as whale watching. The conditions show clear skies and no precipitation expected in the next 48 hours. Temperatures are mild, which are excellent for tourists enjoying sea excursions. The wind speed is moderate, which should not disrupt whale watching tours.

Next evaluation in:

0 minutes

Minimum score:

7/10

Try it yourself

Test your own campaign for free

Describe something you're advertising, its location and your target audience.

  • Please describe something you're advertising

Choose your minimum score

Running evaluation...

We would your campaign

/ 10

Failed evaluation...

Pricing

Simple, Pay as you go Pricing

Price per Automation

$ 0.30 / day

Excluding local taxes

Included in the price

Continuous monitoring of weather conditions to ensure your ads are activated at the most opportune moments and paused during less favorable times, maximizing the effectiveness of your marketing budget.

  • Pay only for what you use, no upfront payments
  • Charges applied monthly
  • Cancel or disable at any time
  • $0.30 per day is approximately $9 a month

Create an account

Ready to start weather‑targeting your ad spend?